Agency Rocket Show

Ep 23: WordPress Wizardry: The Business of Web Development With Cameron Ramaekers

In this week’s episode of The Agency Rocket Show, hosts Liz and Chelsea chat with Cameron Ramaekers, founder of Open Caret and longstanding custom WordPress developer for DayCloud. Sharing his evolution from MySpace user to entrepreneurial powerhouse, Cameron unpacks the transformation of web development practices over the years, shedding light on shifting trends, practices, and user perception. What’s the difference between working with agencies versus direct clients? How does one balance the demands of business ownership with family life? What’s skeuomorphism anyway? We answer all these questions and more as we recount Cameron's journey of continuous learning, adaptation, and the joy found in wearing multiple hats. He offers golden nuggets of advice to aspiring web developers, emphasizing the power of specialization and the critical role of fostering genuine client relationships. This episode is a treasure trove of inspiration, laden with laughs, lessons, and invaluable insights for anyone navigating the world of web development and entrepreneurship.
 
Show Notes: https://www.agency-rocket.com/post/mastering-the-art-of-wordpress-custom-development

Ep 22: Women in Business: A Copywriting Career Unfolded with Molly Garriott

In this week’s episode of The Agency Rocket Show, hosts Liz and Chelsea welcome DayCloud's seasoned copywriter, Molly Garriott, for an in-depth exploration into the evolution of her career. As a wordsmith whose journey began in the world of academia, Molly spills the beans on what makes the pen mightier than… well, almost everything. Together, Liz and Molly reflect on their enduring working relationship and dive deep into their past, sharing tales from their favorite projects and discussing the process of spinning client dreams into compelling copy. Discover the significance of adaptability, continuous learning, and the magic that unfolds when friendship fuels collaboration. From insights on leadership to the art of weaving passion into every word, this episode is packed with valuable takeaways for anyone looking to thrive in the creative industry. Join us for an episode of heartwarming anecdotes, professional wisdom, and the kind of camaraderie that transforms workplaces into hubs of innovation and success.
 
Show Notes: https://www.agency-rocket.com/post/women-in-business-copywriting-tutoring-mom-life

Ep 21: Future-Focused: AI, Productivity, and Wisdom with Jeremiah O'Brian

This week on the Agency Rocket Show, hosts Liz and Chelsea plug into the future of business with special guest Jeremiah O’Brian. As a professor at USC, TED Talk coach, NIL consultant, and AI enthusiast, Jeremiah wears many hats and is driven by a relentless thirst for knowledge. He’s an academic through and through… but make no mistake, you won’t be nodding off in this episode; Jeremiah is a goldmine of tips and tricks for turbocharging productivity. From unraveling the mysteries of chatGPT to exploring the perks and pitfalls of AI’s potential, Jeremiah serves up enthusiastic insights on project management tools, time management, and the benefits of training AI to mimic personalities– maybe even your own! Tune in for some solid machine learning, peppered with sage advice and eye-opening recommendations; we learned a lot, and we can’t wait to share with you!
Recommended Reads: 
Atomic Habits by James Clear
$100M Leads: How to Get Strangers to Want to Buy Your Stuff by Alex Hormozi
$100M Offers: How to Make Offers So Good People Feel Stupid Saying No by Alex Hormozi
Leaders Eat Last by Simon Sinek
The One Thing by Gary W. Keller and Jay Papasan
Ultralearning by Scott H. Young
Tools of the Trade:
Asana
Canva
ClickUp
Cloze
Fireflies.ai
HubSpot
Show Notes: 
https://www.agency-rocket.com/post/from-goals-to-ai-tools-empowering-athletes-and-businesses-with-project-management

Ep 20: What is Branding?

What’s in a brand? Is it a name? A logo? In this episode of the Agency Rocket Show, hosts Liz and Chelsea unpack the essence of branding, revealing that the brands we love are far more complex below the surface. As veterans of the marketing industry, we take you behind the curtain and explore the multi-faceted traits that make up a brand… and how we facilitate the discovery of those traits within our own clientele. Every detail matters here: tune in for a journey through all five senses as we demonstrate how effective branding strategies evoke emotions and cultivate lasting connections.
 
Show Notes: 
https://www.agency-rocket.com/post/branding-more-than-just-a-pretty-logo---its-a-whole-personality-makeover

Ep 19: Clients That Don’t Make the Cut

In the world of entrepreneurship, the convergence of personal values and business endeavors is what shapes the essence of true success. Join hosts Liz and Chelsea this week on the Agency Rocket Show as we tackle the minefield of client selection. From navigating the ethics of casinos and alcohol to the messy potential of politics, we carefully consider each industry, assessing how our principles and expertise align before deciding whether to sign on or steer clear. Why don’t we work with nonprofits? What’s the difference between one-off personal branding gigs and ongoing marketing collaborations? Buckle up for our answers as we explore the fine art of saying 'no' and the importance of setting clear boundaries in client partnerships.
 
Show Notes: 
https://www.agency-rocket.com/post/the-most-challenging-clients-navigating-controversial-industries

Ep 18: Numbers Game: Navigating Agency Growth with Andrew Hunt Our CFO

In this episode of The Agency Rocket Show, Liz and Chelsea sit down with an extra special guest: Liz’s husband and CFP extraordinaire, Andrew Hunt! As CFO of DayCloud and partner at financial advisory firm Hiley Hunt Wealth Management, Andrew brings a wealth of valuable insights to the table. Join us as we delve into Andrew’s pivotal role in the formative days of DayCloud, reminiscing on the agency’s humble beginnings and examining the challenges and triumphs along the way. From maintaining a scrappy mindset and attracting top-tier talent to the intricacies of cash flow management and weathering lean times, Andrew unpacks some essential strategies that have led to DayCloud’s success. Tune in for solid expertise, accounting jokes, and a ledger full of wisdom! 
 
Show Notes: • https://www.agency-rocket.com/post/the-most-valuable-lessons-learned-from-building-a-creative-agency

Ep 17: Managing the Mayhem: How to Cope with Stress

Running a creative business is tough; resilience, stress management, and self-care are crucial to survive and thrive in the industry. This week on the Agency Rocket Show, Liz and Chelsea dig deep into their own methods of conquering the chaos. From faith, journaling, and exercise to travel, spending time with loved ones, and being of service to others, we explore a diverse range of coping mechanisms that can empower individuals to navigate the everyday challenges of agency work. Don’t miss out on this insightful episode filled with valuable life tips, sassy banter, and a generous dose of authenticity.
 
Show Notes:
https://www.agency-rocket.com/post/how-do-successful-entrepreneurs-cope-with-stress
References: • Acupuncture Pillow

Ep 16: Women In Business: Two Hawks

Welcome to the latest episode of the Agency Rocket Show! This week hosts Liz and Chelsea are joined by special guests Katie Kemerling and Heidi Mausbach, business partners and powerhouse executive duo at Two Hawks. Join the conversation as these fantastic four dive into all things entrepreneurship: how to get started, the paths a new business owner can take, and the profound impact of self-belief and familial support throughout the journey. Discover firsthand what it’s like to work closely with a business partner and unravel the mysterious realm of employer branding.
This episode is packed with wisdom, wit, and, of course, a strong dose of leadership power– when you bring together four trailblazing women for a discussion, magic is bound to happen!
Show Notes: https://www.agency-rocket.com/post/exploring-the-evolution-of-two-hawks

Ep 15: Freelance Vs. Agency - Who Wins?

This week on the Agency Rocket Show, join Liz and Chelsea as they tackle an important question for any growing business: should you utilize an agency or a freelancer for your projects? Uncover the benefits and drawbacks of each as we discuss cost, timeline, deliverables, and overall value, plus bonus anecdotes about basketball coaching and Liz’s old business partner, Bill. Don’t miss out– our aim is to equip you with the tools you need to make your next branding decision!
 
Show Notes: https://www.agency-rocket.com/post/freelance-vs-agency

Ep 14: How to Keep Clients Coming Back

This week on the Agency Rocket Show, hosts Liz and Chelsea discuss client retention strategies– how do you ensure they stick around for more? Spoiler alert: it’s not just about the final product. Join us as we reflect on our own experiences and discover how excellent customer service, tailored experiences, and effective communication throughout the design process can create lasting client relationships.
 
Show Notes: https://www.agency-rocket.com/post/how-to-keep-clients-coming-back